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Wednesday, October 10, 2012

what is ratina display technology



Retina Display is designed to smooth the jagged edges of pixels are provide a higher-quality image than previously available on mobile devices. Apple claims that it's resolution is so good that it makes it impossible to distinguish individual pixels. The effects of the display technology are noticeable in many uses, but especially in text, where font edges are curves are substantially smoother than on previous display technologies.




Retina Display's image quality derives from a number of factors:

    A greater density of the pixels that make up the iPhone's screen
    Higher contrast ratio than previous models for brighter whites and deeper blacks
    In-Plane Switching (IPS) technology to improve viewing angles
    Chemically treated glass over the screen and LED backlighting to improve the quality of the image

Resolution
The Retina Display, as used on the iPhone and iPod touch, offers a resolution of 960 x 640 pixels. Since both devices have 3.5-inch diagonal screens, this means they offer 326 pixels per inch.

It's this resolution--326 pixels per inch--that Apple claims is the same as the human eye. The resolution was achieved on a relatively small screen thanks to pixels that are just 78 micrometers wide, according to Apple.

Claims Disputed
Some experts disagree with Apple's claims that Retina Display actually offers the same resolution as the human eye, pointing out that the iPhone would need varying numbers of pixels per inch, depending on how close it is to the eye, to mimic the human retina.

Steve Jobs first introduced the Retina Display when showing off the iPhone 4. He explained it then as four times the amount of pixels in the same amount of space. That’s what the key is right there, the amount of pixels in how tight of a space.

To put it into number, the iPhone 3 comes with a 3.5 inches screen and a screen resolution of 480 x 320. That is equivalent to 163 pixels per inch (ppi). For the iPhone 4 and 4S, with the same 3.5 inches screen, the screen resolution is now 960 x 640 ( 326ppi), double that of its predecessor. As for the new iPad, the resolution is 2048 x 1536 on a 9.7 inches screen, equivalent to 264 ppi.
This assertion was disputed by Raymond Soneira, president of DisplayMate Technologies, who believes the human retina can see 477 pixels per inch. This assertion was in turn disputed by the author of Bad Astronomy, Phil Plait, whose has collaborated with NASA on the Hubble Space Telescope camera. He believes that 300 pixels per inch will not be seen with a person who has 20/20 eyesight, and that only people with eyesight better than that would see the individual pixels.

Going on the assumption that an iPhone or iTouch will be viewed at a distance of approximately 12 inches, Apple made this 960 x 640 display (measured in pixels) 326 pixels per inch, just over the amount that the eye should be able to detect. This means the naked eye shouldn’t ever see those pixels, and should only see smooth text and images.

Apple then brought that same Retina Display technology to their iPad. With a larger screen, 9.7 inches, it requires more resolution. They have made the resolution 2048 x 1536, which is even better than a standard HDTV display, a million more in fact, just to put it in perspective.

RetinaDisplay-iPad

Bear in mind, though, that this resolution is going to depend on how it was originally uploaded. Take pictures on Facebook. If your friends upload bad, fuzzy pictures with a very low pixels per inch to Facebook, when you view them with your device that has Retina Display, it’s not going to look any better. You can’t fix what’s already there. But if your friends upload pictures that have a high pixels per inch, you will see them as intended.

Going back to the question if Retina Display is something we need, it all depends on personal preference. Some people didn’t need to update to CD players, because they were happy listening to their music on cassette tapes. Similarly, some people won’t mind a lower pixel per inch display. It’s not a necessity. However, if you’re wowed by great displays, you will enjoy every single pixel, whether you can see them or not.

The new MacBook screen-resolution is 220ppi, but used further away its display is claimed to have a similar appearance to a smartphone. The one retina display in my life is on my iPad 3 – and I love it. Photos, books and magazines look crisp and natural, indistinguishable from their print equivalents. Along with the iPhone, the Galaxy S3 and HTC One X smartphones also boast retina displays. Makers of Windows-based laptops have been slower to produce high-resolution models, but the eye-popping MacBook Pro will give them plenty of incentive to do so.

If jagged pixel-edges are being purged from your mobile phone and computer screens, there’s also a determined effort to sharpen up your TV and movie-watching experience. The advent of “full” high-definition has amounted to a quiet revolution in the quality of TV images flashed at our retinas. But the HD our eyes have adjusted to, known as 1080p, is relatively chunky and low-resolution in the scheme of things. TVs and projectors shown at trade fairs this year are capable of displaying “4K” resolution – four times what we now call high-defi nition. New Zealand film-maker Nigel Stanford, who made a fortune as a founding employee of Trade Me, this month released one of the first films made available in the 4K format. The documentary Timescapes features time-lapse and slow-motion photography of the US southwest.
 
The film treats you to panoramic views of the dazzling night sky above the Arizona and Utah desert, luxurious shots of red windswept landscapes and giant forests of redwoods. I watched Timescapes on Blu-ray and was blown away. But Stanford, who produced and scored the film, has made Timescapes available for purchase as a 21 gigabyte “4K” file. “When your eye can’t see individual pixels, it’s like you’re looking out of a window,” say 4K film-makers. Nature documentaries like Timescapes get the best out of the technology – it’s why HD nature docos are always playing in TV showrooms.

The pursuit of realism and the elimination of the jagged pixel will be a boon for 3D movies, which haven’t wowed audiences yet. Current 3D TVs that rely on passive polarised glasses cut in half the full HD resolution each eye sees. With 4K you can get full HD on a 3D image, cutting out the noticeable loss of quality that makes 3D so disconcerting. But this resolution increase will force a technology upgrade once again. Your current TV screen just won’t cut it in the 4K world. Nor will your Blu-ray player. It will be another trip back to the electronics store. It’s enough to make your eyeballs itch.

Power hungry

By area, every iPad is made primarily of battery - and the new iPad has the biggest one yet, which is why it's slightly thicker and heavier than its predecessor. Driving those extra LEDs requires lots of power, and to achieve the same battery life as an iPad 2 the new iPad's battery has been upped from 25 watt-hours to 42.5.

The new screen isn't the only culprit - 4G mobile broadband radios, which are available in the new iPad, are infamous battery hogs too - but there's no doubt that Retina displays are more power hungry than non-Retina ones.

The quad-core graphics in the A5X processor and the RAM increase from 512MB to 1GB are largely to drive the display too: without them, the new iPad's performance wouldn't be anywhere near as impressive.

Retina apps can be hungry as well, not for power but for storage space. Retina-friendly versions of apps can be significantly larger than non-Retina ones: Pages went from 95MB to 269MB, Numbers from 109MB to 283MB and iMovie from 70MB to 404MB. The difference isn't just higher resolution textures, icons and media, but there is a real danger that for graphically rich apps, Retina-friendly content could quickly overwhelm even the roomiest new iPad.

The problem is particularly annoying when an app uses pictures, such as JPEG images, to render text. Not only is that bad for accessibility - VoiceOver can't read it out, it can't be copied and so on - but it's bad for app size: the new iPad has four times the pixels of the iPad 2, and that means images need to be four times larger to look good.

That could be disastrous for apps such as some digital magazines, whose creators export the whole publication as a series of images. As Christopher Phin, editor of our Retina-friendly and distinctly un-bloated sister title Tap! explains, "If you're rasterising text to pixels rather than just letting it be text, your issues are going to bloat even more once you adopt Retina. If your issue is 650MB now, an issue built for Retina display could be 2.5GB."
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As Chris notes, apps will contain the graphics for both Retina and non-Retina displays, so that 650MB app could easily go past 3GB. Tap! doesn't use images to display text, and we sincerely hope other publications follow its lead. Otherwise there are going to be a lot of unhappy iPad owners out there.

Even if you don't subscribe to digital magazines, the Retina display could cause you some storage problems: videos and photos that have been optimised for previous iPads running 1024x768 resolutions don't look so good on the new iPad, and that means you'll have to decide whether upping the quality is worth sacrificing space for. If you think you'll be watching a lot of HD video or storing lots of high-resolution photographs, you might regret buying a new iPad with just 16GB of storage space.

It'll be interesting to see whether badly designed Retina-friendly apps also cause problems for older iPad users. We hope not.